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Music Industry Emphasis

Overview

The music industry emphasis is designed to provide opportunities for supportive studies in the ways in which music is leveraged and monetized.

Career Opportunities

The music industry emphasis provides experiential skill and content knowledge to support careers in artist management, marketing, touring, and rights administration either professionally in a music business, or in support of a musician's personal career.

Curriculum

The music industry emphasis consists of three required courses, one elective course and one internship experiences that satisfy the 15-credit requirement for this program.

Required Courses

  • AMG 102 Intro to Arts Management (every semester; 3 credits)
  • AMG 203 Music Industry I (fall semester; 3 credits)
  • MUC 312 Music Copyright Law, Publishing, and Licensing (spring semester; 3 credits)
  • AMG 370 Internship (every semester; 3 credits)

Choose one of the following:

  • AMG 204 Music Industry II (spring semester; 3 credits)
  • AMG 304 Principle of Marketing for the Music Industry (spring semester; 3 credits)

Learn more about these courses in the University catalog.

Student Experiences

Real-world and hands-on experiences provide exceptional learning opportunities. Music industry emphasis students can enhance their studies through internships, co-curricular activities and other learning opportunities.

Internships

  • Beachland Ballroom
  • The Bop Stop
  • Brite Winter Music & Arts Festival
  • Concord Music Group
  • The Grog Shop
  • iHeartMedia
  • Ingenuity Fest
  • Murphy Music Press
  • Music Box Supper Club
  • Rock & Roll Hall of Fame

Guest Artists

Music industry guests regularly visit BW for presentations throughout the year. These experiences offer great opportunities to learn more about the field, connect with professionals and grow your network for future internships and jobs. Recent guest artists include:

  • Cindy Barber, owner of Beachland Ballroom & Tavern
  • Kathy Blackman, owner of The Grog Shop
  • Brooke Bockelman, vice president of booking at Rocket Mortgage Field House
  • Ashley Costello, lead singer for New Years Day
  • John Feldman, producer for Blink 182, Panic! At the Disco, and The Used
  • Barry Gabel, SVP of marketing and sponsorship sales at Live Nation
  • John Hughes, SVP of fan engagement at Rhino Records
  • Jason Linder, VP of marketing and special projects Concord Records
  • Kevin Lyman, founder of Warped Tour and Lollapalooza
  • Ben Meadors, post production technologies at Spotify
  • Kaitlyn Nader, senior director of community engagement at the Grammys Museum
  • Mark O'Shea, former tour manager for Nine Inch Nails
  • Amy Sciarretto, publicist for Alice Cooper, Killswitch Engage, and Slipknot
  • Mike Shea, founder of Alternative Press Magazine
  • Telle Smith, lead singer for The World Alive
  • Troy Smith, entertainment journalist for Cleveland.com
  • David Spero, former manager for Joe Walsh of The Eagles
  • Hallie Yavitch, vice president of booking at Staples Center and Microsoft Theater
  • Brigitte Wright, former manager for Rage Against the Machine
  • Chris Zitterbart, owner of the Agora Theater and Ballroom

Faculty Coordinator

Sean Murphy
Assistant Professor, Arts Management & Entrepreneurship
Music Industry Area Coordinator