School of Business


Prof. Don Auble


Prof. Donald C. Auble enjoys teaching principles of marketing, advertising, and consumer behavior at BW, applying 30+ years of real-world experience to help make the subjects come alive for students. He is a graduate of Baldwin Wallace and earned an M.S. degree at the E. W. Scripps School of Journalism at Ohio University. He is owner and president of Jaeger Inc., which operates as Jaeger Advertising. a full-service ad agency with specializations in recruitment advertising/HR support as well as business-to-business marketing. He is a private pilot who also enjoys roadsters, rowing, flying, sailing, travel, and his family.

Classes taught:
BUS 330          Introduction to Marketing
BUS 333          Advertising Management
BUS 338          Consumer Behavior
BUS 436I         International Marketing


  • M.S.  Ohio University, E. W. Scripps School of Journalism
  • B.A.  Baldwin Wallace University,  Speech major; English and Philosophy minors


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